
BEGINNERS
BEGINNERS is the genre-blending creative force of Sam Barbera, a multi-instrumentalist Los Angeles based musician who also serves as one third of the rising band L.A. Exes. She has made a name for herself in LA’s music scene as a talented songwriter and captivating frontwoman, leading to collaborations with artists like Kygo, and tours with Tove Lo and Walk The Moon. Her incredible ear for a great hook and left-of-center productions has led to over 65 million streams for her songs, and landed placements in campaigns for the likes of Apple and Samsung as well as on shows including Money Heist, YOU, Shameless and Disney’s Raya and the Last Dragon trailer. To make it all the more impressive, everything the self-driven Barbera has accomplished to date has been done independently and on her own terms. Live, the music is brought to life with the raw energy of guitarist POSEY, keyboardist Honor Nezzo and drummer Jason Walker.
Barbera’s musical journey began at 12 when she started playing guitar. She gravitated towards the punk and hardcore scene, which made her a bit out of place in the Indiana farm town she grew up in. After years both playing in bands and leading them, with BEGINNERS Barbera has found an outlet to completely follow the whims of her creativity. “I let myself cross genres and I’m not afraid to experiment with my sound anymore,” she explains. That freedom can be heard in her newest music, as she moves fluidly through elements of 90s alternative, future, and pop.


The Gaybors Group connects clients with LGBTQ+ talent while continuing to do what we do best: championing out and proud voices at the forefront of visibility, culture, representation and community.
We provide clients with a streamlined way to connect with every corner of the LGBTQ+ community. From creators, artists and entertainers to performers, speakers and cultural leaders, we make it easier to discover, book and collaborate with LGBTQ+ talent.
THE STEPS
BOOKING IS EASY
Apply to be an Agency Partner to unlock the full platform. Build campaigns, commission UGC content, invite creators to events and send gifting opportunities all with a click of a button managed entirely through the Agency Partner Dashboard.
Set up your campaign in the Agency Partner Dashboard, defining your scope of work and deliverables along with your timeline.
Build your campaign by searching and filtering our talent, add creators of interest to your campaign casting sheet and request rates with a click of a button. Rate requests are shared in the campaign dashboard giving you the opportunity to approve or decline creators.
Approved creators receive the full campaign details in their dashboard including the creative brief, talking points, posting instructions and a dedicated folder to upload content once it's been approved. Booking creators for campaigns, UGC, events and gifting has never been easier.
COLLABORATIONS
BRAND PARTNERSHIPS
Interested in working with BEGINNERS to create and share content on social media? We are the destination to create content for and with the LGBTQ+ community.
Join agencies, brands, destinations, events and Pride festivals who have worked with BEGINNERS!




BOOK BEGINNERS


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CELEBRATE PRIDE
For the LGBTQ+ community, Pride is an important time to come together with chosen family to create visibility, mobilize around important issues facing the gayborhood and celebrate living our truth.
BEGINNERS, a proud member of the LGBTQ+ community, is available for Pride campaigns along with corporate events and Pride festivals.

OUR COMMITMENT
GAYBORS FUND
GAYBORS FUND
The Gaybors Group is proud to support LGBTQ+ nonprofits who are doing life-changing work with and for members of the LGBTQ+ community.
Through the Gaybors Fund, we help power the organizations making a real difference for the community.
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